Ballerup Library - informing “fast laners” about other offers

 

In collaboration with Ballerup Library were came up with a concept that would create attention to the library’s numerous offers. The library has improved the user experience by making the borrowing and returning process self-serving. However, this has led to decreased contact between visitors and librarians, resulting in a lack of awareness of other services.

The solution was a service offer consisting of a rearrangement of the existing fast lane area with a historical timeline and two interactive screens aiming to inform the fast lane users about events and online materials.

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Interactive screens

The focal attraction in the new area are two interactive screens, where the users can explore upcoming events and online materials offered by the library.

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200 years with Ballerup Library

We created a historical timeline on the back walls of the fast lane area catching the visitors attention, leading them to the two interactive screens.

The main purpose of the service offer:

  1. Inform the users about events and online materials

2. Include an element of call-to-action to create opportunity for users to sign up to events and explore online materials on the spot in the fast lane area

3. To “re-educate” the generation of young adults within the public library’s purpose and many offerings.

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